San Miguel Unique’s Tour 2010
#Art Direction #Live Visuals #Motion Graphics #System Design #Technical Direction #Visual Scenography / Agency MediaSports Marketing / Venues Barcelona, San Sebastian, Malaga

San Miguel Unique’s – un concierto y una fiesta única en un lugar secreto y atípico – presentaba este año a Franz Ferdinand. Los ganadores de una competición realizada por San Miguel pudieron disfrutar de esta exclusiva fiesta para unicamente 1200 personas en Barcelona San Sebastián y Málaga. Los eventos fueron un gran secreto hasta el último momento. Animamos este concierto con visuales en directo en alta definición. Las Imágenes inspiradas en el constructivismo ruso, colores cálidos, ritmos y secuencias adaptadas a la música, mezclando en vivo y en directo según la intensidad del ambiente, aportando un toque de creatividad y arte dando a la marca un look único durante los eventos. Con la misión de darle a los visuales la calidad de motion graphics. Una pintura viva o collage.

San Miguel Unique’s – a one-off concert and party that takes place in a secret and off the beaten track venue– presented this year to Franz Ferdinand. The winners of the San Miguel competition were able to enjoy this exclusive party hosted for only 1200 people in Barcelona, San Sebastian and Malaga. The events programme was kept a closely guarded secret right until the last moment. We livened this concert up with high definition visual effects. The images were inspired by Russsian constructivism, warm colours, and rhythms and sequences adapted to the music. The mixing was live adapting at every moment to the intensity of the atmosphere and bringing a touch of art and creativity. It also displayed the brand name quite authentically during the event.The aim was to add quality to the visual effects by graphic motion. It was like a live painting or collage.

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San Miguel Unique’s Tour 2010
#Art Direction #Live Visuals #Motion Graphics #System Design #Technical Direction #Visual Scenography

San Miguel Unique’s – un concierto y una fiesta única en un lugar secreto y atípico – presentaba este año a Franz Ferdinand. Los ganadores de una competición realizada por San Miguel pudieron disfrutar de esta exclusiva fiesta para unicamente 1200 personas en Barcelona San Sebastián y Málaga. Los eventos fueron un gran secreto hasta el último momento. Animamos este concierto con visuales en directo en alta definición. Las Imágenes inspiradas en el constructivismo ruso, colores cálidos, ritmos y secuencias adaptadas a la música, mezclando en vivo y en directo según la intensidad del ambiente, aportando un toque de creatividad y arte dando a la marca un look único durante los eventos. Con la misión de darle a los visuales la calidad de motion graphics. Una pintura viva o collage.

San Miguel Unique’s – a one-off concert and party that takes place in a secret and off the beaten track venue– presented this year to Franz Ferdinand. The winners of the San Miguel competition were able to enjoy this exclusive party hosted for only 1200 people in Barcelona, San Sebastian and Malaga. The events programme was kept a closely guarded secret right until the last moment. We livened this concert up with high definition visual effects. The images were inspired by Russsian constructivism, warm colours, and rhythms and sequences adapted to the music. The mixing was live adapting at every moment to the intensity of the atmosphere and bringing a touch of art and creativity. It also displayed the brand name quite authentically during the event.The aim was to add quality to the visual effects by graphic motion. It was like a live painting or collage.


Agency MediaSports Marketing
Venues Barcelona, San Sebastian, Malaga


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